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BNZ Marketview February 2017

 

HIGHLIGHTS

  • Total online retail spending by New Zealanders in February was up 14% compared to the previous February. This is a solid performance, especially when considering that last year was a leap year. (An extra days shopping in February can boost the month's spending by more than 3%, depending on factors such as the day of the week the extra day falls on)
  • Purchases from offshore online retailers in February were up 16% on February 2016. Key trends were similar to January, with Clothing and Computer stores again responsible for approximately half of the year-on-year increase. Pharmacy and Cosmetic purchases from offshore sites also saw strong growth, up more than 40%.

 

Download full report (pdf 406KB)

 

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